user centered design 150x126 User Centered DesignIn broad terms, user-centered design (UCD) is a design philosophy and a process in which the needs, wants, and limitations of the end user of an interface or document are given extensive attention at each stage of the design process. User-centered design can be characterized as a multi-stage problem solving process that not only requires designers to analyze and foresee how users are likely to use an interface, but also to test the validity of their assumptions with regards to user behaviour in real world tests with actual users. Such testing is necessary as it is often very difficult for the designers of an interface to understand intuitively what a first-time user of their design experiences, and what each user’s learning curve may look like.

The chief difference from other interface design philosophies is that user-centered design tries to optimize the user interface around how people can, want, or need to work, rather than forcing the users to change how they work to accommodate the system or function.

Purpose

UCD answers questions about users and their tasks and goals, then use the findings to make decisions about development and design. UCD seeks to answer the following questions:

  • Who are the users of the document?
  • What are the users’ tasks and goals?
  • What are the users’ experience levels with the document, and documents like it?
  • What functions do the users need from the document?
  • What information might the users need, and in what form do they need it?
  • How do users think the document should work?

Elements

Visibility

Visibility helps the user construct a mental model of the document. Models help the user predict the effect(s) of their actions while using the document. Important elements (such as those that aid navigation) should be emphatic. Users should be able to tell from a glance what they can and cannot do with the document.

Accessibility

Users should be able to find information quickly and easily throughout the document, whether it be long or short. Users should be offered various ways to find information (such navigational elements, search functions, table of contents, clearly labeled sections, page numbers, color coding, etc). Navigational elements should be consistent with the genre of the document. ‘Chunking’ is a useful strategy that involves breaking information into small pieces that can be organized into some type meaningful order or hierarchy The ability to skim the document allows users to find their piece of information by scanning rather than reading. bold and italic words are often used.

Legibility

Text should be easy to read: Through analysis of the rhetorical situation the designer should be able to determine a useful font style. Ornamental fonts and text in all capital letters are hard to read, but italics and bolding can be helpful when used correctly. Large or small body text is also hard to read. (Screen size of 10-12 pixel sans-serif and 12-16 pixel serif is recommended.) High figure-ground contrast between text and background increases legibility. Dark text against a light background is most legible.

Language

Depending on the rhetorical situation certain types of language are needed. Short sentences are helpful, as well as short, well written texts used in explanations and similar bulk-text situations. Unless the situation calls for it don’t use jargon or technical terms. Many writers will choose to use active voice, verbs (instead of noun strings or nominals), and simple sentence structure.